Celebrity Publicity

The last and final idea of celebrity publicity is deemed as psychological explanations.  It is the idea of why the public is so fascinated with celebrities.  There are many factors, but the one I want to highlight is the idea of the public urge for entertainment whether its just reading a magazine or watching a [...]

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The desire for money is the fifth function in celebrity publicity. It is the idea that publicity can build itself. Many individuals are not celebrities in the beginning, but after being seen in the public at different events and parties the public begins to take notice and eventually dim the individuals as celebrities. Kim Kardashian, [...]

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The fourth function of celebrity publicity is the repair of a bad image. The public relations field often has to create a positive light on a person who has been put into an unfavorable position with the public. Many celebrities have made awful choices which in return sever their reputation in the public [...]

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Self-Glorification, the third technique, can be described as when an individual has a strong desire for publicity.  Some celebrities always want to be in the public eye which satisfies their urge for self-gratification.  The need of the celebrity to be in the limelight of the media, platforms their celebrity personality to a new high among [...]

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Another publicity technique would be notoriety, which is described as individuals who commit crimes or are involved in unfavorable situations are treated as celebrities.  These individuals are usually ordinary people like you and I, but are involved in situations that are so scandalous, they are placed at a level where they are seen as celebrities [...]

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Celebrities play a large role in the mass media.  The curiosity of such celebrities leads to the glorification and large publicity of them by the general public.  The publicity of the celebrity personality plays a major role in the public relations field.  It is very important that people working in this field understand the publicity [...]

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